SYSTEM HEALTHY // 12 MODULES OPERATIONAL • Friday, 30 October 2026

Executive Command Centre 12-SECTION TELEMETRY

Comprehensive multi-dimensional intelligence: Real-time sales velocity, order lifecycle (completed, pending, cancelled), inventory stock ledger, and audit tracking.

analytics Executive Reports & Export add_circle Manage Product Catalog

Total Net Revenue payments

₹0.00

trending_up +18.4% vs last 30 days cycle

Orders Lifecycle shopping_cart_checkout

0 Completed • 3 Pending

Catalog & Stock inventory_2

1,653

1653 Active SKUs • 0 Low Alert

Party Host Enquiries celebration

1 Converted • 9 In Review

Section 2: Revenue & Sales Velocity Graph

Continuous 14-day sales trend, AOV: ₹0, Gross Margin: 62.4%

Avg Order Value (AOV)

₹0.00

Average Gross Profit

62.8% INR Margin

Peak Day Velocity

₹48,200 / Day

Section 3: Orders Matrix

View All →

Completed, Pending & Cancelled Orders Distribution

Delivered / Completed

0 orders

Pending / In-Transit

3 orders

Cancelled / Refunded

0 orders

Section 4: Inventory Health Infographic

Real-time SKU ledger breakdown: Available = On-hand − Reserved

Open Stock Ledger →

CORE FORMULA: Available Stock = On-Hand (82,660) − Reserved (6)

Healthy Stock Level (> Safety Stock) 1653 SKUs (97%)

Low Stock Level (≤ Safety Stock) 0 SKUs

Stockout Risk / 0 Available 0 SKUs

Reorder Alerts (0) Perform Stock Adjustment

Section 5: Bestseller Catalog Performance

Top-performing combos, pricing, and supplier margin ratios

View All 1,653 SKUs →

Product Combo	Selling Price	Margin %	Rating
SQE Happy Birthday Decorations Balloons DIY Combo Kit (Set of 50) SKU: PARTY-1003	₹429.00	57.8% Margin	★ 4.20
Set of 35 Pcs Happy Birthday Decoration Kit Combo - Pink Happy Birthday Letters , Silver Curtains , Pink & Silver Metallic Foil Balloons Theme SKU: PARTY-1006	₹319.00	58.3% Margin	★ 4.20
Adorable 1st Birthday Theme Birthday Decoration Combo Kit for Girl (46pcs) SKU: PARTY-1004	₹679.00	57% Margin	★ 4.10
Car Theme Birthday Decorations, 37 pcs Car Theme Birthday Balloons for Boys, Car Theme Decoration for 5th Birthday, Kids Birthday Decoration Items (5th Car Kit) SKU: PARTY-1001	₹389.00	57.6% Margin	★ 4.30
it's my half birthday, 6 month blue colour theme birthday decoration combo, star foil, led light, metallic balloons, paper banner total pack of 34 items SKU: PARTY-1002	₹319.00	58.3% Margin	★ 4.30

Active Catalog Items: 1653 Inactive / Staged: 0

Section 6: Payment Split

Razorpay Prepaid vs Cash On Delivery (COD) vs Direct UPI

Razorpay (Cards/Netbanking) 64.2%

Direct UPI (PhonePe/GPay) 24.5%

Cash on Delivery (COD) 11.3%

Section 7: Event Services

Services →

Balloon Arches, LED Neon Walls & Table Styling Bookings

Grand Organic Balloon Arch

Lead Time: 24h • 4 Bookings this week

₹4,999

LED Neon & Shimmer Wall

Lead Time: 48h • 3 Installations

₹6,499

Kids 3D Theme Cutout Decor

Lead Time: 48h • 2 Inquiries

₹7,999

5 Active Services • 100% On-Time SLA

Section 8: Leads CRM

CRM Leads →

Party Host Leads Grouped by Occasion Type

1st Birthday Girl 3 leads

anniversary 2 leads

Marriage Anniversary 1 leads

Birthday Party 1 leads

25th Silver Anniversary 1 leads

Lead Conversion: 28.5% from WhatsApp & Modal Inquiries

Section 9: Promotions & Coupon ROI

Promotions →

Campaign vouchers, instant discounts, and incremental cart lift

Active Coupons

Total Redemptions

Revenue Lift

₹1.84L

WELCOME150 ₹150 OFF First Order (Min ₹999)

Active

PARTYPOP20 20% OFF DIY Birthday Boxes

Active

Section 10: Logistics & Delivery SLA

Pan-India Express

Courier integration, same-day dispatch rate, and transit speed

Same-Day Dispatch SLA

98.2%

Orders placed before 2 PM cut-off

Avg Delivery Turnaround

28.4 Hrs

Delhi NCR / Metro cities

Pincode Coverage: 26,000+ Indian Pincodes Serviced BlueDart / Delhivery / XpressBees

Section 11: Communications Gateway

Gateway Logs →

MSG91 WhatsApp Business API and SMTP transactional notification pulse

chat

MSG91 WhatsApp Business API

Template: order_confirmation, dispatch_alert

99.4% Delivered

0 Failed

mail

SMTP Transactional Email

Host: smtp.gmail.com:587 (TLS Active)

100% Inbound/Out

Zero bounce